Lauren is our dynamic social media and marketing expert. With a strategic mind and creative flair, she brings energy and expertise to the Coast team and our clients.
1. What do you do at Coast?
I like to think beyond a product and tell a story about the people and places behind a brand.
2. What is your favourite thing about working at Coast?
Collaborating with creatives.
3. How are you creative or innovative in your role at Coast?
To stay innovative, I lean on my strategic side to set the direction, then let my creativity take the wheel. And with the Coast crew collaborating together, we bring it all to life.
4. Describe the vibe at Coast and why you chose to work there
Coast vibes are refreshing and relaxed. I chose to collaborate with the crew because of the team + the amazing brands we have the opportunity to work with.
5. What unique flavour you bring to the team?
Experimentation. I love experimenting with fresh ideas to bring life to projects and push our marketing to the next level.
6. If you were a character from a famous film or book, who would you be and why?
Crocodile Dundee (haha) especially after just returning from travelling outback Australia. I feel like I adapt to any situation with a little bit of humour.
7. What is your fav piece of clothing?
A stripey linen button up – that has been my trusty old friend on my travels.
8. What is your vice when faced with a challenge?
The ocean. Clears my mind, every time.
9. What would your proud Mum say about you?
Kind, independent and family-oriented (straight from the source)
10. Choose 3 words that best describe you
Creative, genuine, curious.