Content Marketing 101: Part 2 – How to maximise your content marketing efforts.

Part one of this blog series explored the ins and outs of content marketing and why it is so important for your brand. Now, let’s look at some practical applications...

Content Marketing 101: Part 1 – What’s it all about?

Content marketing is both the creation and distribution of content that ensures a positive customer experience and ultimately, a positive return on investment. Often described as 'the sweet spot' in...

PWA’s: Time to learn what all the fuss is about

Since their rise to prominence back in 2015, PWAs – or Progressive Web Apps – have taken the tech world by storm. So, what are they, how do they work...

The ‘Happy Place’

Coast agency is home to an incredibly talented group of young creatives, each with their own unique gifts and abilities. Our collaborative and closely knit culture is what enables the...

When a brand meets an architect

Many of us are familiar with the branding process, which focuses on establishing a reputation or ‘gut feeling’ about a product, service or company. Jeff Bezos, the founder of Amazon.com,...

Tools for creativity: ‘The Six Thinking Hats’

Hands down, one of the most important steps of the creative process would be the brainstorm session. In a world that is changing rapidly, this is a critical time for...